Finalist in the 2024 Company Culture Awards

Our Journey to Putting People First

We’re thrilled to announce that REBEL has been shortlisted for the prestigious 2024 Company Culture Awards. This recognition is not just a testament to our innovative digital marketing strategies but, more importantly, to our unwavering commitment to a people-first business model.

When Karin Edwards and I embarked on the REBEL journey, we carried a vision fueled by our experiences and the inspiring leadership of Matthew Phelan and Chris Hyland at 4Ps Marketing. Their dedication to cultivating positive workplace cultures, now further embodied in their venture, The Happiness Index, left an indelible mark on us. It’s this ethos of prioritizing human elements over mere metrics that we aspired to embed into REBEL’s DNA from the get-go.

Building an agency that transcends the rhetoric of “people over profits” to genuinely embody this principle in every facet of its operations was our north star. We envisaged a workspace where every REBEL, client, and partner could not only see and feel this commitment but would be integral to its perpetuation.

Being shortlisted for the Company Culture Awards 2024 is a moment of immense pride and reflection for us. It’s a milestone that reaffirms our belief in a culture that champions inclusivity, innovation, and genuine connections. This accolade is a nod to every individual in our team who contributes daily to making REBEL a beacon of a truly people-first ethos in the competitive landscape of digital marketing.

Our journey to this point has been filled with challenges, learning, and unyielding perseverance. It’s been a journey of embracing change, fostering growth, and, above all, building a culture where happiness and professional fulfillment go hand in hand. As we find ourselves as finalists in this year’s culture awards, we’re not just celebrating an achievement; we’re celebrating our collective commitment to a vision that started with a simple belief in the power of putting people first.

We’re absolutely chuffed to be recognised among the finest for our company culture. This milestone is not merely a recognition but a reminder of the path we’ve chosen to tread—one that’s paved with integrity, passion, and a rebellious spirit that challenges the status quo.

As we look forward, we remain committed to nurturing this culture, ensuring that every new chapter in our story is as people-oriented as the foundation upon which REBEL was built. Here’s to many more years of innovation, growth, and happiness—both for our team and for the communities we serve.

Thank you to everyone who has been a part of this journey. Your support, trust, and commitment to the REBEL cause have been the true drivers of our success. Here’s to continuing to defy the ordinary and to build a future where work is not just where you go, but a reflection of what you believe in and who you aspire to be.